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Tourism Has a Responsibility in Preserving Worldwide Monuments and Landmarks and …

Tourism Has a Responsibility in Preserving Worldwide Monuments and Landmarks and …

As far as the travel world goes, there was little to nothing good that came out of the pandemic in 2020.
Nor, do I suspect, anything good will emerge in 2021 until the effects of the vaccines kick in later this year – if enough people take it.

If anything positive came about from the ravages of the virus, it was two-fold.
One, the airlines, the cruise lines, hotels all realized how much more cleaning and sanitizing they could be doing. Two, the other thing that was a plus was that the world’s great monuments and architectural treasures got a break. … it was a respite from the constant influx of tourism and in many ways refreshing to see wildlife venture out, or waters of the Venice canals turn so clear you could see the fish.

Virtually every great statue, monument and structure is in need of dire repair. That takes money, of course, and the natural place to turn to is the government. But governments around the world are tapped out, especially as long as the coronavirus pandemic continues.

Instead, Italy has a novel plan and before you dismiss it out of hand consider where we are in the world today.
Corporate sponsorship.

…According to Bloomberg News, Italy has been doing this novel approach for years to help finance the restoring and maintaining its plethora of fountains, statues, historic palazzi and ancient archaeological sites. The city’s latest idea is a two-year deal with Confindustria, a national association of thousands of Italian companies, which will facilitate “acts of patronage and sponsorship” toward a list of sites and monuments in need of funds.

Tourism and tourism authorities will have a huge role in this. Tourism authorities will be charged with courting potential sponsors…  tourists would pay a modest increase if they knew that, according to Bloomberg, just in Italy alone The Fountain of Neptune in Piazza Navona is in need of $270,000 for its restoration; $83 million to maintain Rome’s vast network of ancient walls; and $238 million for maintenance in the city’s huge public parks, such as the Villa Borghese and the Villa Doria Pamphili.
Pricey, yes.

Please click on the link for the whole story: https://www.travelpulse.com/opinions/column/tourism-has-a-responsibility-in-preserving-worldwide-monuments-and-landmarks.html

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